The City of Conover began to develop in the mid 1800's as a "Y" intersection of the railroad traversing North Carolina. Although originally called Wye Town, legend says the name Canova was adopted, but transposed to Conover over several years. It has always offered that small-town charm that so many people love, including a quaint downtown, early 20th century architecture, friendly people, and plenty of old trees. Situated among the foothills of the Blue Ridge Mountains, Conover's beauty offers rolling terrain and fantastic vistas of the west.

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Conover offers a healthy mix of commercial, industrial, and residential land uses. Its strategic location in the middle of Catawba county and being nestled between a number of major thoroughfares has afforded the city steady growth over the years, despite fluctuating economic times. Interstate 40, US Highway 70, US Highway 321, and NC Highway 16 provide easy access to nearby cities including Asheville, Charlotte, Hickory, Greensboro, and Winston-Salem. As a future stop on the Western Piedmont passenger rail, Conover will further its reputation as one of the most easily accessible cities in the area.

Conover has a unique chance for both downtown revitalization and economic development with the Conover Station project. The city has reached out to its citizens for input on the project. They have not only given thoughtful insight, but have given their resounding support as well. As the old Warlong Glove building is rehabilitated into a new state-of-the-art multi-modal transportation facility, library and community center, the new park is sculpted, and the remaining land is developed, Conover will move forward with a unified and progressive vision.